World-famous Polar Bear Startup-pitching: First time in India

KOCH:
Kerala StartUp Mission partnered with Business Finland for the upcoming satellite event in India, Polar Bear pitching, which is world-renowned for its presentation style and challenge.

KSUM will sign an agreement with the Business Finland and the event’s organizers, Business Oulu Group.

This is the first time India is hosting a regional round of Polar Bear, where startup ideas are pitched to judges by presenters standing neck-deep in cold water. KSUM will select eight to ten startups to participate in the program.

KSUM CEO Anoop Ambika pointed out that the opportunity to participate in the prestigious international competition is proof to Kerala having the most important startup ecosystem in the country. “This kind of international collaboration will give startups from Kerala more attention and global acceptance,” he added.

The event is commonly known as the Ice Hole Competition in Finland. Startup founders pitch from a hole in the ice and scaling down into it. In India, the initial agreement is to hold the event at the Finnish Embassy in Delhi.

The winners will have the opportunity to participate in the finale in Oulu, Finland on February.