TCS Study Finds More Than 50% of Global Senior Financial Leaders Get Short-Term Forecasts Wrong

NEW YORK:
Tata Consultancy Services (TCS) (BSE: 532540, NSE: TCS), a leading global IT services, consulting, and business solutions organization, published the TCS 2021 Global Financial Leadership Study: The Next Era in FP&A, based on a survey of 750 global senior finance leaders. According to the new study, many of these executives admit they rely on their instincts rather than data, and their financial forecasting falls short—and it’s especially true during the ongoing pandemic.

The study reveals 50% of respondents say they consistently fail to deliver short-term forecasts or make significant errors. What’s more, only 54% percent say their teams possess sufficient risk assessment capabilities. These executives estimate that, on average, 43% of their financial planning and forecasting relies on intuition instead of analytics.

However, a small group of finance executives are leading the way. TCS’ study dubs them financial ‘Trendsetters’. Making up only 6% of the total respondents, they have more mature digital capabilities, operate in a more agile manner, and demonstrate greater use of AI and machine learning. Trendsetters also invest more in transformational financial planning and analysis capabilities to future-proof their respective organizations before the next big disruption.

The clincher: Trendsetters are clear leaders in agility, effectiveness, and investments while others (Followers) are simply trying to keep up:
9 out of 10 Trendsetters (91%) say they can reallocate resources quickly when business demands shift. Fewer than half (48%) of Followers can say the same.
78% of Trendsetters believe they can develop budgets effectively, compared to only 43% of Followers.
83% of Trendsetters say they are planning to increase investments in artificial intelligence and machine learning capabilities throughout the next year, compared to 55% of Followers.

Despite the divide, current finance planning and forecasting shortcomings are driving organizations across the board to boost technology investments:
69% of all respondents said they plan to increase investments in cloud-based systems over the next 12 months; 63% say they already increased investments in cloud-based systems throughout the past year.
67% plan to increase investments in data and analytics over the next year; 61% said they already did so within the last 12 months.
Krishnan Ramanujam, Business Group Head, Business & Technology Services, TCS, said, “Today more than ever, financial leaders wear many hats—from crisis manager to growth officer. If they can supercharge and make the most out of their digital investments and insights, they will help their organizations become more agile, scalable, and proactive—and ultimately take on whatever challenges and opportunities that come their way.”

TCS’ 2021 Global Financial Leadership Study surveyed 750 senior finance leaders belonging to companies with annual revenues of $5 billion or more, from a variety of industries including energy and resources, healthcare, travel and tourism, technology, insurance, financial services, and manufacturing. Respondents hailed from nine nations: the United States, United Kingdom, Germany, Canada, Netherlands, Switzerland, Australia, India, and Japan.

Published by the TCS Thought Leadership Institute—which conducts primary research to help organizations transform for long-term, sustainable growth—the study offers data-based recommendations to help shape the strategy of forward-thinking finance leaders and drive higher performance at their organizations.