NEW DELHI:
Shriram Automall India Limited (SAMIL), India’s largest service provider for exchange of pre-owned vehicles & equipment, inaugurated its 69th Automall facility in Ratnagiri. The Automall is the 7th facility in the Mumbai Zone of the company and is in line with the aggressive expansion plans of the company.
Sprawling across 1 acre of land, the Automall is strategically located at the National Highway-66, Ratnagiri-Mumbai Highway road and promises complete solutions to the pre-owned vehicles and equipment related needs of transporters, contractors, dealerships, manufacturers and individual buyers.
“As a part of our vision to be the largest exchange platform for trading pre-owned vehicles & equipment with tangible physical presence spanning all major cities of India, today we inaugurate the Ratnagiri Automall. The Automall will bring buyers & sellers of pre-owned vehicles & equipment under one roof to enter into a transaction through the most fair & trusted physical bidding platforms. With this new Automall we bring our professional services at our customer’s doorsteps because we know that value of an idea lies in using it and by implementing this one we aim to serve thousands of customers in Ratnagiri and nearby areas.” said Sameer Malhotra, CEO Shriram Automall.
Ratnagiri being a port city on the Arabian Sea coast (Konkan Belt) in the southwestern part of Maharashtra receives heavy rainfall throughout the year resulting in abundant growth of rice, coconuts, cashew nuts, and fruits (majorly mangoes) in the alluvial valleys. And due to city’s existence on the Arabian Sea coast, fishing is a prominent industry there. The Automall facility in the region aims to fulfill demand of all types of pre-owned vehicles & equipment through its trusted and transparent platforms.
People from across the locations of Mumbai, Ratnagiri, Chiplun, Goa, Kankavali, Kolhapur and Pune region will be reaping benefits of Shriram Automall’s holistic services and unique platforms for easily acquiring and disposing used vehicles & equipment.
In conjunction with the grand inauguration ceremony, a live bidding event was also held at the Ratnagiri Automall where over 75 used vehicles & construction equipment were displayed on the ramp for the customers to bid on, out which the company successfully disposed 57 vehicles & equipment by the end of the day. The event was also followed tree plantation activity at the Automall. Easy finance assistance by Shriram Transport Finance Company (STFC) was also provided.
Shriram Automalls bidding events have become the best platform to buy and sell used vehicles & equipment in the most organized and transparent way, customers get to choose from a plethora of options.
The company utilized both traditional and digital marketing methods to reach out to maximum people. Social media promotion was carried out extensively on all company profiles for couple of days. SMS and Telecalling activities were carried out for Ratnagiri and nearby customers to make the event a successful one.
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