MUMBAI:
NSDL e-Governance Infrastructure Ltd, one of the key IT-enabled solutions company, today unveiled its new identity as ‘Protean eGov Technologies Ltd.’ The new identity of Protean eGov is in line with the company’s vision of being a global leader of change and transformation in the ICT and e-Governance space.
The new identity aligns with the company’s accelerated transformation in its offerings to the businesses and citizens of India. Protean eGov will be highlighting its core values via its new brand statement – ‘Change is growth’ – that embodies a culture of innovation, agility and transparency. The DNA of the brand will be reinforced with the values of Agility, Adaptability and Assurance.
The visual identity has also experienced a makeover and a kaleidoscope showing continuous transformation and adaptation inspires the new logo.
Suresh Sethi, MD and CEO, Protean eGov Technologies Ltd, said, “In line with the rapid adoption of digitalisation and evolution of new business models, we have identified and adopted new service paradigms that leverage shared technology infrastructure, open source software and interoperable data systems to bolster user-centricity, while ensuring digital security. As we evolve, change will be the greatest driver of exponential growth for our customers and us. This identity change is in line with our expanded vision and mission that goes beyond just innovation, to include contributions to changing ecosystems and creating impactful solutions globally that promote ease of living.
Over the last 25 years, the company has extensively collaborated with the government in creating digital public infrastructure and developing innovative citizen-centric e-governance solutions. Going forward, we plan to leverage our experience in implementing large-scale, time- critical and data-intensive projects in diverse sectors, to create population-scale interventions in healthcare, education, skilling, agriculture, e-commerce and mobility.”
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