MUMBAI:
In a grand and glittering function organized at the historic Bombay Stock Exchange, organized by Artha Sanket leading lights of the business world, who helped shape the country through the generation of employment were honored.
The BSE building is often graced by the industrialists like Tata, Birla, Ambani besides the heads of the State from various countries across the world including the Prime Minister and the President of India. Felicitating and honoring Marathi entrepreneurs and businessmen in such august building is a cause célèbre for Maharashtrian business sphere. Just as a business has a certain value, so does a brand and this Brand Value extends far beyond the monetary value of a business.
This is the message that was conveyed through this function. The process of selecting ‘Maha Brand’ or ‘The most popular Brand of Maharashtra’, promoted by Artha Sanket, involved online voting from all over Maharashtra. The contest ran for about a month, was well publicized through various media channels and included all the Maharashtrian brands established in the market. The most popular brand was selected on the basis of this voting.
In the Top Brands category, Madhavbaug – Vaidya Sane Ayurved Laboratory, Pvt. Ltd. was adjudged the ‘Best Customer Service Brand’. Ashish Kumar Chauhan, MD of BSE and Balasaheb Kamble, president of the Lalbagcha Raja Mandal, gave away the award and felicitated the company.
Madhavbaug has expanded its healthcare services in Goa, Karnataka, Gujarat, Madhya Pradesh, Uttar Pradesh, and Delhi, besides its home state Maharashtra, through its 200+ clinics and two well-equipped hospitals. Lakhs of patients afflicted by diseases like diabetes, hypertension, obesity, etc are being treated by Madhavbaug and that too without any surgical procedures.
Besides this, in the Startup Brand’ category, the brand Madhavbaug Preventologist was selected as the ‘Most Innovative Brand’. Dr. Vaibhavi Waghchaure and Sanjaya Karnik received the award. The concept of Preventologist involves a trained medical assistant visiting common public at their homes and administering them various tests and helping them in terms of diet, physical exercise as well as the adoption of correct lifestyle all through the year.
Well-known brands like Vicco, Waman Hari Pethe Jewellers, Kesari Tours, RK Bazar, etc were also felicitated on this occasion. Dr. Mrunmayi Bhajak hosted the ceremony brilliantly. The function began with Ganesh Vandana, a musical performance by the students of Awaj Music and lighting of the lamp. Amit Bagwe, founder of Artha Sanket delivered the introductory speech. Ashish Pethe of Waman Hari Pethe Jewellers, Sanjeev Pendharkar of Vicco, Mrs. Jhelum Chaubal, Mrs. Sangeeta Patil, Mrs. Sunita Patil and Pramod Dalvi of Kesari Tours, Sudhir Mhatre of MEPL and Pradip Lokhande of Rural Relations were among the dignitaries present on this occasion.
