THIRUVANANTHAPURAM:
The second edition of ‘Big Demo Day’, organised by Kerala Startup Mission (KSUM) in association with industry bodies, will be focusing on startups providing financial, education and enterprise technologies, stressing their increased relevance in the unfolding scenario.
Through the event, to be held from August 24 to 28, KSUM is offering a platform for industry to tap on products and services from the startup ecosystem at affordable costs. ‘Big Demo Day’ aims at presenting a wide range of ideas and technologies developed by startups before Micro Small and Medium Enterprises (MSMEs) as well as corporate to help them leverage these products to strengthen businesses.
Startups with good scalable products and services beneficial for industries and corporate can apply for the programme, which has the backing of IT entrepreneurs’ organisation G-Tech and various Indian corporate firms. For registration, visit: www.bit.ly/ksumbdd2.
Last date of application is August 1. More than 100 startups participated in the inaugural edition of the programme, which had more than 2,000 visitors. Besides, 300-plus live interactions were held.
Startups with KSUM Unique ID and Startup India DPIIT certificate will be considered. Products and services which are readily available and deployable will only be considered for the ‘Big Demo Day’. The shortlisting will be based on the industry demand for the submitted product. In the post-Covid scenario, technology and digitisation will be indispensable to the business world. ‘Big Demo Day’, an event being held in every two months, aims at making technologies available for industrialists in an affordable and reasonable manner, thereby creating better businesses for startups.
The potential business tie-ups will be facilitated through KSUM’sCross Sell digital business platform,a virtual marketplace for startups to showcase their products to industry. The platform, www.business.startupmission.in, facilitates enrolling of both startups and industry. Startups can display brochures of their products on the platform, and if they are in tune with the requirement of industry, the industrialists can interact with them in a win-win situation for all stakeholders.
In the post-coronatimes, such a platform will have enormous significance as businesses and industry will be critically dependent on technology and digitalisation. Besides, the industry can post their requirements on the Cross Sell business platform while startups will come forward with suitable solutions. The platform also offers an opportunity for investors and stakeholders to interact and forge partnerships with startups to scale up their businesses.