KOCHI:
A start- up venture from Kerala, Kozmocart Commodities Pvt Ltd, launches Niche and Popular Brands of Perfumes considering the huge potential and growing demand of luxury beauty care products in Indian Market.
The products under the brand name ‘Pomma’ and ‘Happy Life Imoji’ is a business venture with the support of a Middle East Group which aims at manufacturing, trading, marketing and distribution of Internationally Branded Own Perfumes, Cosmetics, Personal- Beauty Care Products across India & MENA region, initially and planning to expand its wings globally by 2025.
At present the company outsource fragrance oil from France, Italy and USA and manufacturing the products in Mangalore. In near future itself the company plans to have own manufacturing facilities in India to cater the increasing demands of Pan Indian Market. The company also launches an E Commerce site www.kozmocart.com an exclusive Market Place for Perfumes, Cosmetics & Luxury Personal Care Life Style Products. Cine Actress Ahaana Krishna unveiled the products and made the first online purchase of the E Commerce Site.
Kozmocart Commodities Pvt Ltd. India Managing Director Shanavas Cochin, said that the primary business focus is India after evaluating the huge and tremendously growing luxurious and beauty products market. Lower, middle and higher segment people of Indian population started to think beauty, fitness and personal healthcare as their primary preferences. “Our scope of activities include manufacture, and supply own brands of premium quality Perfumes, Cosmetic, Beauty, Skin Care, Make Up, Hair Care & Personal Care Products both online and retail trading. The products will be initially available in the Indian market and later it will be expanding to Far East, Middle East & North Africa (MENA) region and Russian Provinces later on”, said Sooraj Kamal, CEO & Director of the company.
“Most of the start-ups in India belongs to IT & software related fields and the new start-ups are not so keen in areas like FMCG or other Industries due to its huge investments. Kozmocart use innovative and creative thoughts by exploring the possibilities of Social Media & Digital Media Marketing and trying to create own brands”, Sooraj Kamal said.
‘E-commerce is a major sales platform now a days especially in the Covid -19 scenario and most of the youth prefer to purchase from online platforms. Our e-commerce site www.kozmocart.com will sell the own brands and also other branded products,’ Sooraj said.
“Utmost care, R & D and a wide market survey had been conducted Pan India before selecting the fragrances for both Niche and Popular Brands”, said Shankar Nishad, Consultant, Aerosols. Kozmocart will launch 10 variants of perfumes initially in two series, where ‘Pomma’ caters to the high- end niche market and ‘Happy Life Imoji’ for the popular mass market. The Pomma collections include Botany , Waka Waka, Chomi, Lady Lora and in Oudh Category two variants Mulook & Maqbool are there under the brand name POMMA ENGLISH OUDH.
The Happy life Imoji Collections are Don Martin, Sheeba , Premam & Addikt.
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