PUNE:
Bajaj Allianz Life Insurance Company has added another leaf in its digital customer service journey by the industry-first adoption of digital branch services through its offering – Mosambee to add depth and breadth to its service offerings.
Mosambee is a handheld device that offers the services of a mobile branch and assists customers with an entire range of customer services such as obtaining premium payment certificates, procuring account statements, paying insurance renewal premiums, checking claim status, locating branches, SMS services for updating PAN and Aadhaar details, mobile number, email ID, fund value, account statement, bonus statement and claim status, contact details for sales enquiries and service-related queries.
An important benefit is that the customer can pay their renewal premium through all payment modes such as cheque, DD, chip and non-chip based credit and debit cards, through online payment, etc. The e-wallet option will also be made available soon.
Tarun Chugh, CEO, Bajaj Allianz Life Insurance Company said, “I am thrilled at the launch of our digital branch service offering – Mosambee, as it will help build a long term relationship with our valued customers and enhance their experience with us. As first movers in the insurance industry with this initiative, we hope that our customers appreciate our commitment to meeting their service requirements such that they are able to utilize their time better and avail our services without the constraint of reaching out to a physical branch.”
Bajaj Allianz Life Insurance continues to make services easily accessible to its customers. Its recently launched virtual chat assistant ‘BOING’ is now also available to the customers on the Company’s Facebook page, apart from their website. So far, BOING has had more than 35,000 unique visitors. It has issued over 75,000 account statements, assisted with 11,000 renewal payments, provided 5,000 Premium Payment Certificates, shared claims status of more than 4,000 life insurance policies. All of this, without any human intervention.
Bajaj Allianz Life Insurance is investing heavily in new age technology to enhance its customer experience, create new business opportunities, and to reduce cost for operational flexibility. In fact, for the insurance industry as a whole, Information Technology (IT) is proving to be an increasingly effective tool in streamlining every aspect of insurance from buying a policy to paying renewal premiums to receiving fund statements and registering claims. The recently released EY Fintech Adoption Index 2017 highlights that India leads the way in adopting Fintech insurance payments services, with 47% consumers indicating they have used these services.
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