KOCHI:
National Conference on New –Age Marketing (NCNAM) hosted in honour of the retiring Former Director of School of Management Studies Dr. Moli P Koshy was inaugurated by Cusat Vice Chancellor Dr. J. Letha.
Ullas Kammath, Joint Managing Director and CFO, Jyothy Laboratories delivered the keynote address. Dr. Anandakuttan B. Unnithan (Professor of Marketing, IIM Kozhikode) was the moderator of the Panel discussion. Ajish Cheriyan (Digital Marketing Head, UAE Exchange), Ranji Cheriyan (President and Managing Partner, DDB Mudra South), Shibu Philips (Business Head, Lulu International Shopping Mall Pvt. Ltd.) Arun Narayan Thekkethil (Delivery Owner, TCS) and Dr. Chandrasekar (Professor and Head, IMK, University of Kerala) were the Panel Members.
More than fifty papers were presented and the conference was attended by over 300 participants from all over India. Dr. P. G. Sankaran (Pro-Vice Chancellor, Cusat) Dr. M. Bhasi (Dean, Faculty of Social Science), Dr. Santhosh Kumar S. (Conference convener), Dr. Manjo Edward and Dr. K. A. Zakkariya spoke.