2020’s ‘CEO of the Year’ is Times Network’s M K Anand

BENGALURU:
Success alone doesn’t make a great leader. The true testament to leadership lies in capitalizing opportunities in an adversity, responding to a changing environment with agility, integrity and resilience. Times Network’s MD & CEO, MK Anand distinguished himself on these counts and was conferred ‘CEO of the Year’ at the 13th ENBA Awards 2020 held in New Delhi.

2020 was a tumultuous year for the news broadcasters. The category was severely tested not just by the pandemic but several unscrupulous events through the year. Under Anand’s leadership, Times Network not just managed to cope with the challenges, but successfully reimagined the business ecosystem by setting new benchmarks. Times Network’s best-in-class news brands – Times Now, ET Now and Mirror Now grew exponentially in viewership backed by digital and technological innovation in news reportage, presentation and creative advancements. The Network’s commitment and resilience to bringing trusted, reliable, high impact and uninterrupted news during these unprecedented times has kept the Network head and shoulders above its competition.

Anand kept Times Network’s focus clearly on generating balanced and purpose-driven reportage that strode forward on differentiated content that was qualitatively forward. He led Times Network in making unprecedented technological shifts that pushed boundaries and redefined the functioning of the television news category. Not just success in terms of viewership and achievements in the news category, Anand also led Times Network through a number of path-breaking initiatives such as ‘Fighting Fear With Facts’, ‘India Outbreak Report’ and ‘India Revival Mission’. His ability to synergise the functioning of multiple streams of effort has gained him the trust of newsrooms as well as advertisers.

Anand has also successfully led the digital transformation by driving new and emergent revenue streams that are now poised to become industry standards. And to achieve all this with integrity that remained intact through the scandals and ethical dilemmas that hit the industry over the year.

A stellar track record spanning over three decades, MK Anand is a turnaround specialist and has held prestigious positions with Indian conglomerates and Multinationals. With a rich experience across print, digital and broadcast businesses in India’s media space, Anand is credited with several innovations and successes that continue to have an impact today.