ORN.com Brings Europe Travel Story to Millions Through India-Sri Lanka Test Series Partnership

MUMBAI:
ORN.com, a company committed to making Europe journeys affordable, accessible and reliable for global travellers, has announced its association with the India–Sri Lanka Test Series as the Co-Powered By Sponsor.

The partnership marks a significant milestone in ORN.com’s brand-building journey, leveraging the national appeal of cricket to introduce Indian travellers to its integrated Europe travel model. As part of the association, ORN.com will have visibility across the series through in-stadium branding, presentation and media backdrops, stadium screens and official series communications.

Built on an integrated operating model, ORN.com combines holiday planning with its own on-ground infrastructure in Europe. The company operates 12 offices across Europe along with its own fleet of Mercedes coaches and vans, enabling greater operational control, consistent service quality and competitive pricing by reducing dependence on intermediaries.

“Cricket brings Indian families together through shared experiences. Through this association, we want to introduce more travelers to an integrated way of experiencing Europe, supported by our technology, operating network and teams on the ground,” said Vinay Gupta, Founder & CEO – ORN.com.

“We welcome ORN.com, and I am confident through this partnership the firm will gain significant brand exposure and reach its desired audience as this all-important test series is expected to get significant eyeballs, in Sri Lanka, India and across the international stage,” said Upul Nawaratne Bandara, Head of Marketing, Sri Lanka Cricket.

ORN.com combines holiday planning with on-ground operating capabilities in Europe. Its teams coordinate accommodation, transportation, meals, sightseeing and traveler support directly, rather than through third parties.

Highlighting the company’s operating model, Yogesh B. Mehta, Chief Commercial Officer, ORN.com, said, “We do not simply sell Europe holidays, we operate a significant part of the travel experience. This gives us greater control over service delivery and allows us to take greater responsibility for our customers’ journeys.”

Ankush Agarwal, Head of Marketing, ORN.com, said, “Visibility may introduce a brand, but trust is built through delivery. This association gives us a powerful platform to demonstrate what makes ORN different: combining technology with on-ground operations so that Indian travellers can plan with confidence and travel with greater accountability.”

Building on the partnership, ORN.com also plans to introduce customer engagement initiatives linked to the India-Sri Lanka Test Series. Details regarding participation, eligibility criteria and applicable terms will be announced separately.