THRISSUR:
Nestlé Professional, the Out-of-Home business unit of Nestlé India, has expanded its footprint in the travel segment with the opening of a new NESCAFÉ kiosk at Thrissur Railway Station in Kerala. This is Nestlé Professional’s first kiosk as a part of its partnership with Indian Railways. It aims at introducing premium branded catering experiences at railway stations and enhance passenger convenience through trusted food and beverage offerings.
Talking about the association, Saurabh Makhija, Head, Nestlé Professional said “Indian Railways touches the lives of millions of Indians every day and has earned a place of immense trust in the hearts of consumers across the country. Being associated with such an iconic institution is a matter of great pride for us. With the launch of our NESCAFÉ outlet at Thrissur Railway Station, we are delighted to bring travellers a comforting and familiar experience through quality coffee and trusted food and beverage offerings during their journeys.”
Jinraj Adyanthaya, Sales Head, Nestlé Professional, added, “Railways is a very important channel for Nestlé Professional, given its scale and ability to connect with millions of consumers on the move every day. This new initiative with Indian Railways will enable us to further expand our presence across the network while bringing a wider range of Nestle’s food and beverage offerings to consumers on the move.
We intend to participate in as many tenders as possible across railway divisions throughout India under this initiative, helping us strengthen our footprint in the travel segment and make our trusted brands more accessible to consumers. All outlets will be operated through Nestlé- authorized operators to ensure consistent quality, service, and consumer experience Located within one of Kerala’s busiest railway stations, the outlet offers travellers access to a
range of hot and cold coffee beverages along with a curated selection of food options. Designed to deliver quality, convenience and consistency, the outlet aims to cater to the evolving preferences of consumers seeking reliable refreshment options while on the move.
The launch further strengthens Nestlé Professional’s commitment to creating meaningful out-of- home consumption occasions and making trusted brands accessible across consumer touchpoints. It also builds on the growing Retail ONE network, which has crossed 1,000 kiosks across India, spanning educational institutions, healthcare facilities and travel destinations.
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