PATHANAMTHITTA:
Mathew & Sons ‘the only green and budget housing developer in Pathanamthitta’ in association with My Look Makeup studio announces the launch of their social campaign “Ara Kai Thangu (lending support to the needy)” in the district capital of Pathanamthitta.
The program was flagged-off by Roselin Santosh Municipal Chairperson of Pathanamthitta along with Sunil Korattickal Head of Operations – Mathew & Sons Developers
& My Look Makeup Studio at a special program here today. ‘Ara Kai Thangu’ is a social support system launched by the group for the people of Pathanamthitta during this Covid lock down period.
The objective of the program is to lend support to the people those who are deeply in financial trouble due to the current pandemic. The group (Mathew & Sons and My Look) has a dedicated team currently working towards this social cause. As a part of the program the team delivers essential food packets and other essential items if any as per the family’s requirements.
The team works closely with the local Panchayat and Municipal representatives who will then identify and suggest name of such people who are in need of immediate support. However the names of those beneficiaries are kept confidential.
While flagging-off the campaign, Roselin Santosh, Municipal Chairperson, Pathanamthitta said, “Happy to see such people coming forward with a helping hand. Currently the district capital is affected with many Covid cases. A lot of families are going through a tough time due to the current lock-down. It is very critical for us to lend support to such people those who are badly affected by this pandemic. Pathanamthitta Municipal Corporation has been working very closely with the people in the region during this Covid time, though such initiatives from organizations will further strengthen our efforts towards providing support to people during this period.
While launching the second phase of the campaign, Anil Mathews CEO Mathew & Sons Developers, said “We have been working very closely with the people of Pathanamthitta during this pandemic. ‘Ara Kai Thangu’ is a campaign that we had launched in the month of July 2020, as a social support system. Initially it was an online, Facebook campaign; where we have managed to reach out to many people those who were actually needed our support. Considering the success and need of the hour, today we have launched the second phase of the campaign in the region. We are sure that this campaign will help us to reach out to the people of Pathanamthitta and its nearby areas such as Vettipuram, Mylapra and Kadammanitta“.
