‘Ab India Karega Invest’ Groww’s Flagship Event Records Strong Participation

THIRUVANANTHAPURAM:
Groww, India’s fastest growing investment platform today concluded its on-ground event, Ab India Karega Invest in Thiruvananthapuram . The event witnessed strong participation from the retail investor community in the city. A financial education initiative, Ab India Karega Invest aims to simplify investments for citizens across the country in a simple, secure and accessible manner.

Started in 2020, Ab India Karega Invest is Groww’s offline event that introduces people to the investment world, educates them about different investment options and resolves their queries through one to one interaction. Groww targets tier II and III markets that are indicating a high potential of retail investment growth in the near future, thereby creating a broader ecosystem, nationally. Since its launch, Groww has successfully conducted these day-long events in more than 20 cities, impacting over two million investors so far. Every year, Groww aims to conduct Ab India Karega Invest in 100 cities across the country, impacting 10 million Indians, across tier II and III markets.

Founded in 2016, Groww currently has over 20 million plus users on its platform. The platform has witnessed significant interest from young investors in Thiruvananthapuram and particularly in Kerala. Currently, Groww has close to 0.4 million (4 lakh) users in Kerala. Interestingly, 22% of users on Groww’s platform in Thiruvananthapuram are in the age group of 25-30 years, while 19% of users are in the age group of 31-40 years and 13% of users are between the ages of 18-24 years. Among the total users in Thiruvananthapuram, 53% of investors on Groww’s platform prefer investing in mutual funds, 42% in stocks and 4% invest in IPOs. While in the state of Kerala, 50% of users on Groww’s platform are investing in mutual funds while 46% users Invested in stocks and 3% of users invested in IPOs.

Harsh Jain, Co-founder & COO, Groww, said, “Thiruvananthapuram has seen heightened interest from retail investors over the recent years.Investors from the market have shown greater affinity towards mutual funds, from a long term investment perspective alongside, while also showing an appetite for investing in stocks. We expect this market to grow further, backed by increased participation from young investors. With ‘Ab India Karega Invest’ we aim to address the needs of both new and experienced investors in such high-potential markets. We received an overwhelming response for the event from our users in Thiruvananthapuram and will continue to educate and empower them with the right knowledge to grow their investments and maximise their wealth.”