KOCHI:
Pepper Creative Awards Trust announces the 11th edition of Pepper Creative Awards, the largest creative awards in South India and the second largest in India. Call for entries have been sent to all ad agencies, production houses, printers, photographers in South India. A panel of eminent personalities from India’s creative world will evaluate the entries for Pepper- 2017. The last date for the receipt of the entry is March 20, 2017.
“We are expecting more than 2000 entries for the competition which has become a stepping stone for creative fraternity from this part of the world to take part in other major peer reviewed national and international competitions”, said Venugopal, Chairman, Pepper Trust. All leading advertising agencies from South India will take part in Pepper-2017, a unique event when luminaries from South Indian creative fraternity come to a single platform evaluating and celebrating the success and challenges in professional manner, he added.
Prathap Suthan, the mentor of Pepper Awards and Managing Partner of Bang in the Middle, New Delhi presided over the press meet. Prathap has played a vital role in bringing Pepper Awards to its current no.1 position in South India He has judged many international and Indian creative awards including the Cannes, Clio , Goa fest etc . His major creations include the Incredible India, India Shining campaigns, etc.
Addressing the press Prathap Suthan said, While we create great films, music and art that are the best in the country, our advertising is far below our potential. Pepper awards is an opportunity for our advertising professionals to showcase their talents to national audience since which is judged by a team of the finest jury who have judged at Goa fest, Cannes etc…
It is our responsibility to promote the awards the way other national awards are being written about. Pepper awards should become Kochi’s premier event like Kochi Biennale so that the way gets prominence like Goa which is being showcased because of Goa Fest.
Pepper awards is also a great opportunity for budding professionals to sharpen their skills and hunt for better prospects.
The competition will be open to categories such as Agency of the Year Award, Advertiser of the Year, Art Director of the Year, Copywriter of the Year, Special Jury Award, Campaign of the Year, Press Campaign, TV Commercial, Corporate AV, Outdoor, Radio, Interactive – Web- based, viral, film craft, POP, Direct Mailer, Photography, Packaging, Logo Design, Unpublished works, PR and Promos.
“Unlike yester years, to get maximum participation from Kerala agencies, we have added more categories under Kerala section this year, like Jewellery, Real Estate, Textile, Hospitality, Ayurveda, Media, Animation, Automobile, Healthcare, Public Service, Home Appliances, Financial, Cinema, Retail (Malls and Supermarkets), etc”, said R Madhava Menon, Chairman, Pepper Awards 2017. The winners will be presented with Gold, Silver and Bronze awards and certificates.
Trustees Lakshman Varma, P.K. Natesh, U.S.Kutty, T Vinay Kumar, T. Sudeep Kumar &Sandeep Nair were also present the press meet.
